Tpoll Market Intelligence

Our Approach

Tpoll aims to put the customer at the centre of our clients’ businesses through intelligent use of customer panels, customer journey tracking and a general market panel.

Tpoll has experience across the traditional marketing disciplines of research, customer management and customer communications to deliver this vision and be responsive to our clients’ needs.

Tpoll employs proven methods to put your customer at the heart of your business:

Customer journey tracking >>
Customer panels >>
General market panel >>

Tpoll has developed a unique set of tools that allows us to get even closer to your customers. The result? We can deliver more detailed, finely-tuned insight to our clients.

qBuilder - This unique questionnaire software tracks changes in satisfaction & attitudes throughout their customer or life stage journey, giving clients continuous feedback

Tqual - This unique software manages one-to-one dialogues with key customers, on-line, cutting costs and maximising efficiency

To find out how Tpoll can help your business, contact us >>

Last year, Tpoll Market Intelligence implemented an online survey amongst 12,000 respondents across 12 countries on behalf of a leading global public relations company.

  • Bespoke customer panels

  • Online communities

  • Customer journey tracking

  • Weblogs

‘Tpoll was the only agency that could match our brief. We needed our customer satisfaction programme to provide insight and evidence that I could use rapidly to align internal teams and investment to areas of the business that would improve customer experience and retention targets. Overall, armed with Tpoll’s research, the Customer Experience & Retention Programme delivered a marked reduction in cancellations and churn, whilst improving our overall satisfaction score to take it above our main competitors’

Customer Experience Manager,
HomeChoice