Tpoll Market Intelligence

Customer Panels

We can develop and manage an exclusive customer panel that will provide you with a direct link to a representative group of your customers to take part in research at any time of the day or week.

Your customer panel is a powerful marketing tool that you can use tactically for a number of research activities including gaining feedback on specific marketing initiatives, enabling you to measure ROI and make any improvements required before you commit to investment. They can also be used strategically, to track the balance of satisfaction with and commitment to your brand over time.

The fact that all panel members are clients or customers means that they have a vested interest in improving your products and services, resulting in feedback that is both fast and constructive.

‘The panel continuously provides a great door opener to generate new clients and grow existing business. The panel is now an integrated part of our marketing mix, enabling us to build stronger relationships with our readers and clients alike’

Research Director,
Time & Fortune Magazine Inc.

‘I love giving my opinion if it's going to help improve the quality of the products and service.’

Customer panel member